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lame54

(35,321 posts)
Wed Aug 1, 2012, 02:26 PM Aug 2012

Even Huckabee Can't Eat Enough to Keep 'em Going

http://blog.buzzflash.com/node/13640

New data indicates Chick-fil-A's image with consumers has dropped dramatically since the company's president proudly embraced the organization's anti-LGBT donations. The new numbers come as former Governor Mike Huckabee and the National Organization for Marriage (NOM) attempt to make today a national "Eat at Chick-fil-A" day.

According to YouGov's BrandIndex, Chick-fil-A's brand perception among consumers has dropped by more than 20 points since Dan Cathy replied "guilty as charged" when asked about Chick-fil-A's donations to groups that work to demonize and harm LGBT people. The drop is noticeable across the country - even in the South, a stronghold for the fast food chain...
39 replies = new reply since forum marked as read
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Even Huckabee Can't Eat Enough to Keep 'em Going (Original Post) lame54 Aug 2012 OP
Now you know why repugs want their donors kept secret. louis-t Aug 2012 #1
I'm seeing this event promoted on FB as a "Let's go to CfA, have lunch and have fellowship patrice Aug 2012 #2
Yeah... 'coz I would just LOVE to have some teabagger "witness" to Fawke Em Aug 2012 #4
Happily, this was inevitable. yellerpup Aug 2012 #3
What's a brand perception TlalocW Aug 2012 #5
Hard to tell from driving by CFA today... DLine Aug 2012 #6
But of course. This hatefest with chicken has been hyped unmercilessly on every... Raster Aug 2012 #11
Drove by CFA a few minutes ago Chuuku Davis Aug 2012 #7
Really? 99Forever Aug 2012 #9
Maybe most of those in line were "filet blockers", with no intention of buying. nt SDjack Aug 2012 #17
Or maybe... 99Forever Aug 2012 #22
Jacksonville TV (cbs aff) news reporting on it now. The restaurants are jammed with customers. SDjack Aug 2012 #28
It appears that you ... 99Forever Aug 2012 #29
Why is your first reaction Missycim Aug 2012 #31
This is from Sacramento, CA abolugi Aug 2012 #35
Yes my friend.. 99Forever Aug 2012 #36
My local Chic-Fil-A was a ghost town. girl gone mad Aug 2012 #15
Welcome to DU! Raster Aug 2012 #20
Uh why? Chuuku Davis Aug 2012 #32
one day of profits will usually lose to a brand name that promotes bigotry... LanternWaste Aug 2012 #23
LOL. OK, let's look at that. JBoy Aug 2012 #25
This was true of some new Chick Fila places that opened up in California JI7 Aug 2012 #34
So it was Christmas for bigots. The human race will have their's soon. mmonk Aug 2012 #37
Seen several posts on FB today RedStateLiberal Aug 2012 #8
Was it at lunch time? GoCubsGo Aug 2012 #10
That's when one was posted, yes. RedStateLiberal Aug 2012 #12
YouGov is waaaaay off kctim Aug 2012 #13
All the bigots will line up for a short time, girl gone mad Aug 2012 #16
Hear! Hear! Raster Aug 2012 #18
I don't think they are fucked, but this probably won't help them RZM Aug 2012 #21
It won't be over this issue kctim Aug 2012 #24
Had a McChicken Sandwich for lunch - yum! closeupready Aug 2012 #14
I say let the homophobes gorge away at Chik-Fil-La LynneSin Aug 2012 #19
So it IS a conspiracy ThoughtCriminal Aug 2012 #26
They need to get Christie in there eating dballance Aug 2012 #27
My aunt left a voice message saying she needed me to go to CFA prole_for_peace Aug 2012 #30
i wonder if most of their customers tended to lean liberal JI7 Aug 2012 #33
Quite the opposite. Their clientele skews heavily Republican RZM Aug 2012 #38
this seems more based on where these places are located JI7 Aug 2012 #39

louis-t

(23,297 posts)
1. Now you know why repugs want their donors kept secret.
Wed Aug 1, 2012, 02:29 PM
Aug 2012

'brand perception' is everything to these people.

patrice

(47,992 posts)
2. I'm seeing this event promoted on FB as a "Let's go to CfA, have lunch and have fellowship
Wed Aug 1, 2012, 02:30 PM
Aug 2012

with customers on our issues."

yellerpup

(12,254 posts)
3. Happily, this was inevitable.
Wed Aug 1, 2012, 02:30 PM
Aug 2012

Everyone loves someone who is gay. Whatever pain the restaurant suffers, they brought upon themselves.

TlalocW

(15,391 posts)
5. What's a brand perception
Wed Aug 1, 2012, 02:35 PM
Aug 2012

And how does it relate to changes in the amount of people eating there?

TlalocW

DLine

(397 posts)
6. Hard to tell from driving by CFA today...
Wed Aug 1, 2012, 02:36 PM
Aug 2012

Drive thru line was backed up around the building and back on to the street. The line for the counter was also hanging out the door.

Raster

(20,998 posts)
11. But of course. This hatefest with chicken has been hyped unmercilessly on every...
Wed Aug 1, 2012, 02:43 PM
Aug 2012

winger and bagger forum possible.

This isn't designed to appeal to reason or logic, THE MOTIVATION IS PURE HATE. And as we all know - unfortunately so - the hate is strong in this country.

ON EDIT: Oh, and by the way, Welcome to DU! Enjoy your stay.

Chuuku Davis

(565 posts)
7. Drove by CFA a few minutes ago
Wed Aug 1, 2012, 02:36 PM
Aug 2012

There is a line of cars 3/4 mile long to get in the drivethru.
People are circled completely around the building waiting to get in to eat.
There were 12-15 protestors out front.

SDjack

(1,448 posts)
28. Jacksonville TV (cbs aff) news reporting on it now. The restaurants are jammed with customers.
Wed Aug 1, 2012, 05:06 PM
Aug 2012

It looks real. At first, I thought it was either BS or a joke. Not so. Wonder if it is a flash mob kinda thing or if those people are committing to get their sandwiches where they get their hate.

99Forever

(14,524 posts)
29. It appears that you ...
Wed Aug 1, 2012, 05:11 PM
Aug 2012

.. are correct. Baby Jeebus must be so proud of his flock.


Yeeeeee haaaaa! Go hate go.

99Forever

(14,524 posts)
36. Yes my friend..
Wed Aug 1, 2012, 09:23 PM
Aug 2012

... there sure was, much at the direction of "men of god."

I thank them for reminding me of another good reason to be an atheist.

 

LanternWaste

(37,748 posts)
23. one day of profits will usually lose to a brand name that promotes bigotry...
Wed Aug 1, 2012, 03:41 PM
Aug 2012

A dramatic peak before it quickly peters out. in the long run, one day of profits will usually lose to a brand name that promotes bigotry...

JBoy

(8,021 posts)
25. LOL. OK, let's look at that.
Wed Aug 1, 2012, 04:14 PM
Aug 2012

A little math:

A lineup 3/4 mile long, assuming 15 ft car length, with 3 feet between cars would represent

(3/4 miles * 5280 ft/mile) / (15 + 3 ft) = 220 vehicles.

Assuming 2 minute per vehicle service rate (and good luck with that!), it would take 2*220/60 = 7 hrs, 20 minutes to get served.

Further, each idling car is going to burn about 1/2 gal of gas per hour (even more if the a/c is on). So over the 7hrs, 20 minutes, they'll burn

0.5 gal/h * 7.33 h = 3.7 gallons. At a cost of $3.50 per gallon, that comes to 3.7 gal * $3.50/gal = $12.95.

That $5.25 Chik fil A sandwich would be costing them 5.25 + 12.95 = $18.20.

So I think the lineup might be something shorter, perhaps?



JI7

(89,264 posts)
34. This was true of some new Chick Fila places that opened up in California
Wed Aug 1, 2012, 06:19 PM
Aug 2012

but this was before the anti gay comments from that guy. and new places often get huge lines like this.

the same happened some years back when krispy kreme opened up. and it seems to always happen with in and out. in and out seems to constantly have long lines though.

RedStateLiberal

(1,374 posts)
8. Seen several posts on FB today
Wed Aug 1, 2012, 02:36 PM
Aug 2012

of people posting photos of crowded Chick-fil-A parking lots and police having to direct traffic because of so many people going there in support of hate.

Of course, I'm in Alabama where people use their religion as an excuse to hate all the time. If anything this controversy is helping them profit even more here in the south.

I so want to comment: "Thank you for your order. Would you like a side of hate with that?"

GoCubsGo

(32,093 posts)
10. Was it at lunch time?
Wed Aug 1, 2012, 02:42 PM
Aug 2012

The Biggoty Chicken in my town is always crowded at lunch time. It's even worse on Wednesdays, because Wednesdays are "Senior Discount Day" at all the local grocery stores, including the one across the parking lot from it.

RedStateLiberal

(1,374 posts)
12. That's when one was posted, yes.
Wed Aug 1, 2012, 02:45 PM
Aug 2012

But I'm pretty sure it's more than just a lunch rush.

Here's the photo a FB 'friend' posted of CFA in Pratville, AL



Cars lined up into the highway. Crowds of people around the building.

Hate sells I guess...

 

kctim

(3,575 posts)
13. YouGov is waaaaay off
Wed Aug 1, 2012, 02:49 PM
Aug 2012

Lines have been crazy for the past freakin week. I couldn't even turn into the parking lot today.

Raster

(20,998 posts)
18. Hear! Hear!
Wed Aug 1, 2012, 02:59 PM
Aug 2012

The progression towards a logical, fair society for all will continue. Religious bigots will hiss and spit, but eventually, THEY WILL DIE OUT.

Seriously: A hot, heapin' helpin' of HATE with a side of chicken??? What would Jesus eat? Who would Jesus hate?

 

RZM

(8,556 posts)
21. I don't think they are fucked, but this probably won't help them
Wed Aug 1, 2012, 03:03 PM
Aug 2012

AFAIK they are doing well enough and can absorb a small drop in sales.

But I do agree that this rush won't last. Some people will run out and patronize them now, but as the story dies down they will resume their normal eating habits.

 

kctim

(3,575 posts)
24. It won't be over this issue
Wed Aug 1, 2012, 03:57 PM
Aug 2012

Most people believe people have the right to hold their own beliefs.
Most people don't believe being for traditional marriage is equal to hate and makes one a bigot.
Most people don't care one way or another if gay-marriage is here or not. It's not something that is important to them or their lives.
Most people don't allow politics to dictate their lives.

This will all blow over, it will be forgotten and it will be business as usual.

 

dballance

(5,756 posts)
27. They need to get Christie in there eating
Wed Aug 1, 2012, 04:19 PM
Aug 2012

It's obvious Christie can likely support one or two Chick-fil-a restaurants all by himself.

prole_for_peace

(2,064 posts)
30. My aunt left a voice message saying she needed me to go to CFA
Wed Aug 1, 2012, 05:12 PM
Aug 2012

and pick up a gift card TODAY!!! And to get my self something while I am there.

She is going to be soooo disappointed when I do not do this.

I don't know why she would ask me anyway. She knows I am a screaming liberal and she once refused to ride in my car because I had a "I'm Pro Choice and I vote" sticker on it.

JI7

(89,264 posts)
33. i wonder if most of their customers tended to lean liberal
Wed Aug 1, 2012, 06:17 PM
Aug 2012

this would be true especially if most of them were located in places like malls and other places where young people hang out and get food.

 

RZM

(8,556 posts)
38. Quite the opposite. Their clientele skews heavily Republican
Wed Aug 1, 2012, 09:36 PM
Aug 2012

Here's a very interesting graph plotting restaurant customers according to party affiliation and voter turnout. You'll see they have one of the most Republican-leaning clienteles on the list:

JI7

(89,264 posts)
39. this seems more based on where these places are located
Wed Aug 1, 2012, 10:03 PM
Aug 2012

my experience with chick fila is mostly in malls in the food court. but i know they are more widespread in conservative areas. although in california recently they opened up a bunch of new locations just in the last few months .

what this chart also shows is that Dems who are more likely to vote(more likely to vote often means a wealthier also) seem to avoid these places all together. this makes sense since you can see many high income liberal areas that keep some of these chains out and promote indie small businesses.

starbucks is a place that one might have thought dems tended to go to more. but i think they just have more locations with lack of other options. liberal high income areas probably have starbucks and many other cafe/coffee shop places they can also go to.

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