Tucker loses Disney

[kpete]

Last edited Thu Jun 11, 2020, 11:57 AM - Edit history (1)

@JuddLegum
UPDATE: This morning, I reported that @Disney was still advertising on Tucker Carlson, who is using his platform to trash the Black Lives Matter movement

A few minutes ago, Disney told me it will no longer run ads on the program

UPDATE (6/10): Disney tells Popular Information that it will no longer advertise on Tucker Carlson. The company says the ads were placed through a third party ad buyer and the company was not previously aware they were running during the show. Disney says it has instructed the third party to stop placing ads on Tucker Carlson moving forward.

https://popular.info/p/five-corporations-that-say-they-support

Link to tweet

?s=20


UPDATED:
Fucker Carlson keeps repeating his own dumb history. The Fox News host again is losing advertisers after saying racist stuff.

Disney, T-Mobile, SmileDirectClub, Papa John’s and Vari have pulled their commercials from “Tucker Carlson Tonight,” Media Matters reported Wednesday.

The exodus came after Carlson on Monday warned viewers of his popular show on the conservative cable network that Black Lives Matters protests sparked by the police killing of George Floyd were “not about Black lives, and remember that when they come for you.”

https://www.huffpost.com/entry/tucker-carlson-loses-advertisers-george-floyd_n_5ee1f748c5b67cba495cbe2e

[Bengus81]

1. Disney doesn't know exactly where their ads are running?? BULLSHIT...........

Spending millions of $$$ on TV ads and then oh hey...just place em....somewhere!!

[Phoenix61]

2. Not unusual. That's why you hire an ad agency.

This came out right after Stoneman-Douglas. If it’s a cool company it does what Disney did, told their agency to not place ads on that show.

[Auggie]

7. May have been part of a package deal too .. and some lame-ass ad agency account executive

never put two and two together. Could be a lame-ass ad manger on the Disney side too.

I've experienced it first hand. The level of marketing competency is continually spiraling downward.

[yellowdogintexas]

19. yes indeed! Pressure on various companies to remove ads from Rush's show

revealed the whole third party ad blocks. Many of those companies asked to have their ads pulled.

[Coventina]

15. Most major companies leave ad placements to middlemen.

I know it doesn't make sense, but that's how advertising works these days.

You can experiment with it yourself:

Set up a "news website" and in no time you'll be getting ad revenue from these companies that are paid by corporations to place their ads.

[lagomorph777]

34. Thanks for the tip! I could use a few $$$

[manhattan123]

26. That's actually pretty common for big companies

Especially ones that have a lot of constantly changing products (in this case, movies).

They have an ad agency and media buyers who look at the demos and place the buys. Frankly, I'm not sure what demo Tucker Carlson has that would be interested in Disney movies?

Also, especially with cable TV, they buy in bulk with a cable provider, Comcast, Spectrum, Fios, etc.

[calimary]

28. Yep. That's how you get MAGA ads hyping trump - airing on MSNBC.

I sent an email this morning, complaining about it.

[e-mail]
[e-mail]
[e-mail]

[manhattan123]

30. A lot of time the ads aren't actually airing on the network but just the local cable system

Just as with regular broadcast TV, some of the ads you see during a show are running on the entire, say, CBS network, but some are sold by and running only on your local CBS station, which is given a certain amount of time each hour. That's how they make their money.

The cable systems do the same. Some ads are bought and air nationally on MSNBC, but some ad time is set aside for the local cable providers to sell, and are only running in that market.

MSNBC doesn't even know, and has no control over the ads sold locally. Unless it violates a decency clause, they can't stop the local provider from selling to the Trump campaign.

[SCantiGOP]

35. And there are also First Amendment issues about refusing or censoring political ads

While cable networks are private entities, they also have most of the same "use of public airways" rules that traditional broadcasters have.
And I don't think we should be scared to see trump ads showing up on our screens.

[marble falls]

36. You can bet someone at Disney knew and is sweating bullets today.

[uponit7771]

3. omfg Disney, Carlson is one of the most openly racist bastards outside of Trump. He hates black folk

[LaMouffette]

4. Which is why we MUST boycott any company that advertises on Fox.

And do it publicly, write letters to their advertisers, make phone calls to them, protest in front of their company buildings, make it news, and make it leave a mark!

If I recall, boycotts were instrumental in ending apartheid in South Africa. Maybe it would work to defund Fox. Here's an LA Times article on successful and not-so-successful boycotts:

[link:https://www.latimes.com/nation/la-na-boycotts-history-20180228-htmlstory.html|

Does anyone have a list of Fox advertisers? I couldn't find one when I googled it. I would hate to have to compile a list by (shudder) actually watching Fox, but I will if I have to.

[Lonestarblue]

8. Some of these are from last year, so some companies may have dropped them by now.

From Media Matters (July 2019)— https://www.mediamatters.org/fox-news/these-are-fox-news-leading-advertisers

Here’s another one. http://foxnewsboycott.com/fox-news-sponsors/fox-sponsors-a-l/

This site lists Sean Hannity advertisers (also from July 2019)— https://www.mediamatters.org/sean-hannity/these-are-sean-hannitys-leading-advertisers

I’m attaching an article from Hollywood Reporter listing some top advertisers. “Representatives for Nutrisystem, the network's top 2020 advertiser, Liberty Mutual Insurance, Nugenix, Sandals Resorts, Sleep Number, GEICO, Intuit, NewDay USA, Norton, Progressive, DealDash and Allstate did not respond.” https://www.hollywoodreporter.com/news/fox-news-top-advertisers-silent-coronavirus-coverage-1287839

This article is a good cross reference (also from 2019) because it lists companies that pulled advertising from Tucker Carlson in 2019, so no need to contact them.

Have fun!

[LaMouffette]

32. Thank you, Lonestarblue!

I'm on it!

[cstanleytech]

24. Fox news also makes a good chunk of its money from the licensing

fees it charges the cable companies I heard.
If I recall it adds something like 2 to 3 dollars to everyone's cable bill where as the other news stations only add a dollar or so.

[LaMouffette]

33. Hmm . . . so maybe we need to target the cable companies!

If we could drive Fox News off the air, it would still exist on the internet. But I bet that much of its audience over 50 years old would not bother going online to watch it.

Hmm . . . !

Thanks, cstanleytech!

[bucolic_frolic]

5. "the company was not previously aware"

Are all those highly paid execs exercising strict oversight how they spend shareholder's - the owners' - money?

Did they really just admit that?

[jaxexpat]

6. Sometimes it's just too hard to do the work your job title implies.

[Progressive Jones]

13. The fact is, a lot of broadcast advertising is sold this way, as packages, by third party services.

Did Disney know about their spots on Carlson's show? I doubt that it was a great corporate concern. I would think, though, that there is at least one person from Marketing who has the job of watching over Marketing's ad budget, to see where it's paying off, or not.

[bucolic_frolic]

14. Outsourcing decisions

I just don't know. To me it seems a lot like phoning it in so to speak. I suppose you trust the company that manages ad portfolios just like you pick and trust an investment manager. There is often a bit more to corporate stewardship, though, than the bottom line. Image, bedfellows, timing, strategic planning, etc.

[Progressive Jones]

16. Well yeah, GOOD corporate stewardship... nt

[Coventina]

18. Advertising is a weird industry, with many different entities involved.

Ad placement is almost never decided by high-level people at the particular company, anymore.

There are "people" for that, and more often than not, they are contracted by the company, and not actually company employees.

[zak247]

9. And the others

Someone should tell Glen Greenwald to stop going on his show.

[Cha]

10. Gee.. just 'cause Tucker's a Racist Piece of Shit?!

[maxsolomon]

11. The usual pattern is to run away while the light's shining on their choices

and then come back later when everyone's looking elsewhere.

A sale is a sale; can't let those eyeballs go.

[Cirque du So-What]

12. I'm up for a boycott of any company that advertises on his wretched show

[keithbvadu2]

17. Trump family enterprises can take over the ad spaces.

Trump family enterprises can take over the ad spaces.

Fox might even give them a discount.

[Miigwech]

20. Another one bites the dust

[Evolve Dammit]

21. Drain the fake-media swamp. I don't care how. Withdrawing $ from ads seems to help send a message.

[hunter]

22. Elmo's dad is coming for you next Trump...

... and Disney knows it.

[warmfeet]

23. The asshole, erm, I mean tucker, is a pile of steaming horsecrap.

I support horse crap, much more than tucker.

[Wednesdays]

27. Indeed, horse crap can serve a useful purpose

for farming and gardening.

Tucker, not so much.

[smirkymonkey]

25. Hah! Nice going, Cuck!

You racist POS! Let's hope it's the start of a trend.

[npk]

29. You had me after Tucker Loses

This dipshit cannot be removed fast enough from the airwaves. He really thinks highly of himself too doesn't he.

[smb]

31. Disney Was Advertising To Tucker Carlson's Audience?

Whatever for? Were they perhaps planning to release Song of the South?

[DesertRat]

37. k&r!