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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsJust when you thought they couldn't get any more bloodthirsty. . .
Gun Marketing Is Being Held Accountable. Don't Ignore Sponsoring Kidfluencers | Opinion
[A]
as gunmakers face increased scrutiny around the deadly impact of marketing to children, it's crucial that one method not be left out of seeking accountability: sponsoring kidfluencers.
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You may not know this, but gunmakers, like many other companies, are sponsoring kids to sell guns to other kids, sending guns as gifts to "youth shooters" who shoot them in YouTube or Instagram videos, or wear brand logos on their sleeves, as their parents might have sported a local plumber on their Little League jerseys.
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In one such YouTube video, nine-year-old Autumn Fry grins as she unboxes a bright purple AR-15, a gift from Bear Creek Arsenal. Autumn's gun channel boasts 188,000 subscribers, who can scroll dozens of videos with a rosy-cheeked Autumn reviewing rifles, pistols, and cannons, beneath colorful lettering that shouts "SUPER CUTE" and "LEVER ACTION FUN!" Autumn's 47,900 Instagram followers watch her fire off "really cool" automatic weapons at gun shows, and she often tags the companies who send her gifts.
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The Survival Sisters, a family of four girls with the goal of "changing the narrative for youth," recently won the "Most Motivational Female Guntuber" award for videos encouraging other young people to take up arms in self-defense. They were nominated for The Gundies "Most Likely to Survive the Zombie Apocalypse" award based, in part, on a video of 13-year-old Naomi emptying a Daniel Defense AR-15 magazine at an event where kids could "demo" the company's range of automatic weapons.
13 year old run fully automatic Daniel Defense rifle
Nick's first rifle, a Savage Rascal .
https://www.newsweek.com/gun-marketing-being-held-accountable-dont-ignore-sponsoring-kidfluencers-opinion-1716094
[A]
as gunmakers face increased scrutiny around the deadly impact of marketing to children, it's crucial that one method not be left out of seeking accountability: sponsoring kidfluencers.
===
You may not know this, but gunmakers, like many other companies, are sponsoring kids to sell guns to other kids, sending guns as gifts to "youth shooters" who shoot them in YouTube or Instagram videos, or wear brand logos on their sleeves, as their parents might have sported a local plumber on their Little League jerseys.
===
In one such YouTube video, nine-year-old Autumn Fry grins as she unboxes a bright purple AR-15, a gift from Bear Creek Arsenal. Autumn's gun channel boasts 188,000 subscribers, who can scroll dozens of videos with a rosy-cheeked Autumn reviewing rifles, pistols, and cannons, beneath colorful lettering that shouts "SUPER CUTE" and "LEVER ACTION FUN!" Autumn's 47,900 Instagram followers watch her fire off "really cool" automatic weapons at gun shows, and she often tags the companies who send her gifts.
===
The Survival Sisters, a family of four girls with the goal of "changing the narrative for youth," recently won the "Most Motivational Female Guntuber" award for videos encouraging other young people to take up arms in self-defense. They were nominated for The Gundies "Most Likely to Survive the Zombie Apocalypse" award based, in part, on a video of 13-year-old Naomi emptying a Daniel Defense AR-15 magazine at an event where kids could "demo" the company's range of automatic weapons.
13 year old run fully automatic Daniel Defense rifle
Nick's first rifle, a Savage Rascal .
https://www.newsweek.com/gun-marketing-being-held-accountable-dont-ignore-sponsoring-kidfluencers-opinion-1716094
You have GOT to read this! Just when you thought these MFers couldn't get any lower you find them gazing up at you from the gutter again.
The editorial points out that most social media reject ads BUT there is an exception for gifts. These child influencers are sent 'gifts' by gun makers and they always seem to work the product name into the conversation.
They are marketing guns to pre-schoolers!
Families of the Uvalde victims have hired the same law firm that won the Sandy hook case against Remington to sue Danial Defense (the maker of the Uvalde murder weapon). I think their chances are pretty good.
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Just when you thought they couldn't get any more bloodthirsty. . . (Original Post)
AndyS
Jun 2022
OP
Ray Bruns
(4,098 posts)1. Nick's first rifle, a Savage Rascal .
He'll not only shoot his eye out, but much of his brains as well.
underpants
(182,829 posts)3. Maybe some Soc. Security Survivor bennies
Lots of people being killed by kids with guns.
underpants
(182,829 posts)2. 9 year olds have 188,000 followers?
I hope thats other 9 year olds .seeking her keen wisdom and perspective on guns.
CaliforniaPeggy
(149,635 posts)4. Watching that little boy, open his new gun...I feel a little sick.
We have lost our innocence. It's a wrenching loss.
Still, I prefer knowing to not.
Ferrets are Cool
(21,107 posts)5. And they call us "groomers"