Because his values are anathema to our own, we don't perceive how well what he does plays with people.
He's a very good politician. He knows precisely what he is doing with the fights he is picking. For all the national media attention and Twitter condemnation, he pays attention to the wedges he can get to work in his favor.
He is not trying to convince us or get our vote. He knows we'd never vote for him. We're not his audience. So our ire towards him is immaterial and unimportant to him.
He's playing a game and knows exactly who he is talking to with everything he does. One thing I've been impressed with (in a technical way) is how his office just fucks with oppositional liberal media. They're responsive, snarky, and proactive. They drip with mockery and disdain and have a very keen sense of flicking at hypocrisy. The other day in Right spaces, his office's response to the View was widely spread. They were doing their usual anti-DeSantis thing, and his office's response was basically, "Get fucked."
This works with his base. They like this. He's their happy culture warrior.
He's one of those political cases where I warn people, "Don't fall to your own myopia. Just because you hate him doesn't mean he isn't effective." This is not a stupid man.
That's why I worry about him.
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