Frito-Lay set to release Cracker Jacks with caffeine

[jsr]

http://www.cbsnews.com/8301-204_162-57550726/caffeinated-cracker-jacks-concerns-consumer-group/

Caffeinated Cracker Jacks concerns consumer group

Cracker Jacks are about get a caffeinated kick.

Frito-Lay is set to release a new version of the 105-year-old snack called Cracker Jack'D with some flavors that contain caffeine, and a consumer watchdog is crying foul.

The Center for Science in the Public Interest says the snacks, along with a few others it flags, are a violation of Food and Drug Administration law. The FDA only considers additive caffeine safe for cola-type beverages if it contains only 0.02 percent and has no such standards for snacks and other products, according to the consumer group.

"Unless the FDA begins enforcing its regulations, I fear that we'll see caffeine being added to ever-more improbable drinks and snacks, putting children, unsuspecting pregnant women, and others at risk," CSPI executive director Michael F. Jacobson said in a written statement. "How soon before we have caffeinated burgers, burritos, or breakfast cereals?"

[JaneyVee]

1. Holy Shit, the Mayans were right.

[Fridays Child]

2. Honey Boo Boo and her family will be so pleased to learn about this.

[Generic Brad]

3. What's next? Crack Jacks?

[Honeycombe8]

4. Oh, dear. While I love me some caffeine, that's a snack eaten by kids.

I would not want any kid of mine to be consuming caffeine in their snacks - preferably not at all.

[Brickbat]

5. Get in my belly.

[Comrade_McKenzie]

6. Aw, man. Love me some caffeine, but never did care for Cracker Jacks. nt

[pinboy3niner]

7. New! Improved! It's GATEWAY Crackerjacks!

[spanone]

8. i just saw a story tonight about the 5-hour energy drink and links to heart attacks & such...duh

[Indpndnt]

9. Caffeinated Cracker Jacks? Power Bites? Really?

They are careful to say they won't market the product to children, but they'll have to do a ton of advertising to convince adults that Cracker Jacks aren't for kids and are anything that should be called "power bites."

[Historic NY]

10. WHY?

add a drug

[Incitatus]

13. $ nt

[jmowreader]

11. I know the perfect market for them

These should sell great at Safeco Field so the Mariners fans can stay awake until the end of the game.

Other than that...doesn't the thick coat of sugar (caramel contains a ton of sugar) on Cracker Jacks give you enough of a buzz?

[bluedigger]

12. Just the other day I says to myself, "You know what you need, bluedigger?"

Not unlike the Porsche Cayenne, this is an answer to a question nobody asked.

[backscatter712]

14. Sounds tasty! The perfect study-food! n/t

[justice1]

15. Great Idea for Younkers shoppers on Black Friday

[Phentex]

17. Lol!

Good tie-in!

[PlanetBev]

16. Caffeinated Cheetos

I'd be up for days...