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Facebook: Big Impact From Gay-Marriage Campaign
http://blogs.wsj.com/washwire/2013/03/29/facebook-big-impact-from-gay-marriage-campaign/?mod=WSJBlog&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+wsj%2Fwashwire%2Ffeed+%28WSJ.com%3A+Washington+Wire%29Facebook said the number of people changing their profile pictures on the service more than doubled on Tuesday from normal levels, a sudden bump it attributed to a gay-marriage campaign going viral.
Facebook said roughly 2.7 million more users changed their profile pictures this past Tuesday than on an average Tuesday. Put another way, the number of people changing their photo was 120% the usual level.
Facebook didn’t disclose the actual number of profile photo changes Tuesday or the average.
Data collected by the social media site showed the increase in uploads began at the same time Human Rights Campaign, a civil-rights organization for lesbian, gay, bisexual and transgender Americans, urged its followers to change their avatars to show support.
How The Red Equal Sign Took Over Facebook, According To Facebook's Own Data
http://www.huffingtonpost.com/2013/03/29/red-equal-sign-facebook_n_2980489.html