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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsChipotle is testing vegan Sofritas on local east coast menus
Chipotle is testing vegan Sofritas on local menus
BY MAURA JUDKIS
Vegans and vegetarians, there's a new Chipotle burrito with your name on it: The fast-food chain is rolling out the East Coast test of Sofritas, a spicy shredded tofu, in its Washington, Baltimore, Philadelphia and Richmond locations on Oct. 21.
Sofritas are made with tofu from Hodo Soy, based in California. It's slowly braised in chipotle chilies, poblano peppers and a mix of adobo, tomato paste, agave and toasted cumin, among other ingredients. In an early taste test, the texture and spice of the tofu reminded us of a spicy, beef-laden chili, and it was definitely filling enough to please meat-eaters seeking a healthy option, as well as meatless eaters tired of loading their burritos with only beans, rice and veggies. The dish is also prepared with different utensils and on a different surface to avoid cross-contamination. It's almost enough to make vegetarians and vegans forget that whole non-vegetarian pinto beans controversy.
You can already get Sofritas on the West Coast and in Chicago, but the company chose the Mid-Atlantic for the dish's East Coast test. "We aren't looking for markets with more vegetarians necessarily because we believe that Sofritas is appealing to vegetarians and vegans and has crossover appeal," said Danielle Winslow, a Chipotle publicist, in an e-mail.
http://www.washingtonpost.com/blogs/going-out-guide/wp/2013/10/10/chipotle-is-testing-vegan-sofritas-on-local-menus/
Cha
(297,666 posts)mahalo Kitty
arely staircase
(12,482 posts)seattle15
(45 posts)Considering the amount of meat they serve, can anything from that place really be vegan? There has to be a ton of cross-contamination.
Silent3
(15,267 posts)If you think about food issues the way an observant Orthodox Jew would be about keeping a kosher kitchen (like the idea that a milk product even momentarily touching the cookware used for beef means the blow torches and rabbis need to be brought in to fix the problem) then trying to eat vegan at Chipotle is a doomed endeavor.
If, however, ritual/moral purity isn't the issue, but actual dietary realities and health effects, "cross contamination" would likely have little to no measurable effect.
surrealAmerican
(11,364 posts)... I guess this way, it's gluten free too.
mucifer
(23,565 posts)meat.
Oh and they are crazy not to have this in Chicago. There are a ton of vegetarian restaurants all over the city and more keep popping up. We aren't the "hog butcher to the world" that we used to be. Sorry Carl Sandburg.
trublu992
(489 posts)MoonRiver
(36,926 posts)ScreamingMeemie
(68,918 posts)But that looks yummy.
KittyWampus
(55,894 posts)often I bring a cooler with my food. It'd be nice to have one fast food joint that serves something half way decent.
seattle15
(45 posts)Chipotle is just too bland.
Zorra
(27,670 posts)PuraVidaDreamin
(4,109 posts)Yum!