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Renew Deal

(81,866 posts)
Wed Oct 14, 2015, 11:48 PM Oct 2015

AB Inbev, SABMiller merger would brew 70% of worlds beer

I don't think that should be permitted.

Big beer gets bigger with AB Inbev and SABMiller merger

After a month of negotiations, beer goliath AB InBev, which controls brands such as Budweiser, Corona and Stella Artois, and SABMiller, whose portfolio contains Miller, Coors, Molson and Peroni, are merging into one super-giant conglomerate that will brew nearly one third of the world’s beer. But don't expect to see “Anheuser Busch’s Miller Lite” on store shelves anytime soon. Things won’t change much for American consumers, as the deal is more about the developing global markets.

AB InBev, a Brazilian corporation, will pay more than $100 billion for control of the South Africa-based SABMiller. If the merger is approved, AB InBev will control over 70% of beer production in the United States.

Continuing decades of beer industry consolidation, the merger of the two largest players in the industry would mean that the top three beer companies on the planet (AB InBev, Heineken, and Carlsberg) would produce nearly 70% of all the beer brewed worldwide.

The dominance of the mass market beer brands will continue to pressure the craft breweries with further consolidation and acquisitions, such as last month’s purchase of L.A.’s Golden Road Brewing by AB InBev.
<snip>

http://www.latimes.com/food/dailydish/la-dd-abinbev-sabmiller-20151013-story.html

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AB Inbev, SABMiller merger would brew 70% of worlds beer (Original Post) Renew Deal Oct 2015 OP
Micro Breweries are all over in Tampa Bay Area. HooptieWagon Oct 2015 #1
...that I never drink. nt onehandle Oct 2015 #2
Just like the News. Octafish Oct 2015 #3
This assumes that you count Budweiser, Coors and Miller as "beer". Nye Bevan Oct 2015 #4
Think globally, drink locally. frylock Oct 2015 #5
As I understand it, calling that "beer" is pushing it. Angleae Oct 2015 #6
I know the brewers Mendocino Oct 2015 #7
Your title is wrong - they would brew over 70% of *US* beer, and about 1/3 of the world's beer muriel_volestrangler Oct 2015 #8
 

HooptieWagon

(17,064 posts)
1. Micro Breweries are all over in Tampa Bay Area.
Wed Oct 14, 2015, 11:57 PM
Oct 2015

So many good ones, I rarely drink the cheap stuff anymore. Every one has a small bar, most have good live local music regularly.

Nye Bevan

(25,406 posts)
4. This assumes that you count Budweiser, Coors and Miller as "beer".
Thu Oct 15, 2015, 12:44 AM
Oct 2015

Well I guess they are, in the same way that Kraft Singles are "cheese".....

Mendocino

(7,496 posts)
7. I know the brewers
Thu Oct 15, 2015, 05:30 AM
Oct 2015

at a local craft bar. They are worried about the majors buying up and hoarding hops just to choke the micros off.

muriel_volestrangler

(101,322 posts)
8. Your title is wrong - they would brew over 70% of *US* beer, and about 1/3 of the world's beer
Thu Oct 15, 2015, 06:39 AM
Oct 2015

Combine that 1/3 with the next 2 largest companies - Heineken and Carlsberg - and you get to 70% of the world's beer (though I suspect the figures are very rough, and probably not produced on the same basis, since that would requite the 4 current companies to be all almost exactly the same size).

On edit: Looking at other sources, I think the '70% of the world's beer' that the LA Times claimed when Heineken and Carlsberg are counted is just wrong. BBC:

Global market share of five biggest beer companies
Anheuser-Busch InBev - 20.8%
SABMiller - 9.7%
Heineken - 9.1%
Carlsberg - 6.1%
China Resources Enterprise - 6%
Source: Euromonitor, based on 2014 figure
http://www.bbc.co.uk/news/business-34268632

Earlier LA Times article:

The new company would control 29% of the global beer market, making it more than three times bigger than its closest rival, Heineken, according to estimates from research firm Euromonitor.
http://www.latimes.com/business/la-fi-sabmiller-budweiser-20151013-story.html
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