The shady past of LifeLock, Rush Limbaugh's sole remaining tech advertiser

[underpants]

LifeLock, the sole remaining tech advertiser on Rush Limbaugh's radio show, has a very shady past, including being fined $12 million by the Federal Trade Commission for deceptive business practices.

According to IDG News, LifeLock's claims that it would "prevent unauthorized changes to customers' address information, that it constantly monitored activity on customer credit reports, and that it would ensure that a customer always would receive a telephone call from a potential creditor before a new account was opened," were flat-out false, according to the FTC.

There's much more than that. LifeLock was sued for corporate identity theft by its competitor Namesafe, who claimed that LifeLock stole the company's trademark and also diverted online traffic from Namesafe to LifeLock.

Then there's the shady background of LifeLock founder Robert J. Maynard (who has since resigned), who according to an investigation by the Phoenix New Times had been jailed for unpaid $16,000 in casino markers to the Mirage casino in Las Vegas. The newspaper also reported that a previous firm he set up was sued by the state of Arizona for fraud and misreprentation.
http://blogs.computerworld.com/19837/the_shady_past_of_lifelock_rush_limbaughs_sole_remaining_tech_advertiser

[Turbineguy]

1. Sounds like Rush Limbaugh

is the perfect vehicle for these people to advertize with. Maybe he can pick up a few for-profit prison accounts.

[Tunkamerica]

2. They advertise on a lot of talk radio.

I'm pretty sure I've heard them on Coast to Coast AM

[secondvariety]

3. There's a LifeLock ad at the top of my screen.

Ironic.