Latest "masculinity influencer": Another dudebro guiding followers into deeper loneliness

[marmar]

Latest "masculinity influencer": Another dudebro guiding followers into deeper loneliness
Self-described "alpha male" Nick Adams is offering young men "advice" that will only alienate them even further

By AMANDA MARCOTTE
Senior Writer
PUBLISHED APRIL 12, 2024 6:00AM (EDT)


(Salon) Andrew Tate may be facing a mounting number of international charges for alleged sex crimes, but this doesn't mean we've seen the end of "masculinity influencers" who make big bucks by preying upon the the insecurities of young men. On Tuesday, Ben Terris of the Washington Post profiled Nick Adams, a self-described "Alpha Male" who wins over young men with an is-he-kidding shtick focused on the ever-present threat of emasculation supposedly posed by everything from liberals to girlfriends to salmon entrées at restaurants.

Like most similar marketers of so-called masculinity, Adams targets young men's fears of loneliness or failure — which are no doubt both real and prevalent — with the false promise that embracing aggressive misogyny is the key to achieving your dreams. Adams has evidently cashed in because he's good at employing faux-irony in order to push his message. Terris, who has an eye for telling details, zeroes in on excellent examples of the "jokey but serious" rhetoric.

....(snip)....

As Terris documents, Adams likes to sow confusion over how serious he is about any of this, telling Terris at one point that he's playing "a character," but then contradicting himself: "This is not a character. This is not a bit. It's not trolling." The ambiguity is strategic. To his followers, the core message comes through loud and clear — misogyny rocks, and will get you laid — but Adams can deflect at least some criticism by pretending it's all just an elaborate joke.

....(snip)....

There's a different kind of irony at work when it comes to the psychological damage done to the audiences of Adams and other masculinity influencers. These guys market themselves as self-help gurus who are here to help young men address two major concerns we've heard so much about: Loneliness and fear of failure. But the "advice" they offer, as anyone who isn't redpilled can see, is likely to backfire. In the name of being "alpha," Adams encourages his followers to be rude, annoying and even abusive, especially to women. But behaving like an unpleasant jerk, rather than being a secret to the good life, is a good way to shut yourself out of both jobs and dates. Keep that up long enough, and you might not have any friends left either. ...............(more)

https://www.salon.com/2024/04/12/latest-masculinity-influencer-is-guiding-followers-into-deeper-loneliness/

[Blue Owl]

1. I think this dickbag needs to take a cue from Greta Thunberg...

And email his "persecuted male" gripes and concerns to: [e-mail]

[underpants]

2. I thought he was just a Trump promoter

I blocked him on Twitter although the comments telling him how much of joke he is were funny.

This amazes me. That young guys can be this easily ripped off. It also frightens me because I know these aholes are out there and I have a daughter in her freshman year at college.

[Midnight Writer]

3. Curious that there is no clear picture of this guy in the article.

He looks pretty much the way you'd expect. Akin to a young Rush Limbaugh, he is lumpy, doughy, with a smug, self-entitled expression on his face. Couple that with the incessant whining about his manliness, it is no wonder the guy is a chick magnet.

If this was an article about a woman who makes a living teaching other women to treat men with disrespect and aggression, you know there would be pictures.

[IbogaProject]

4. Good, I hope their presences in our genepool shrinks

We need less of these folks breeding.

[Dulcinea]

5. "misogyny rocks, and will get you laid"

Yeah, that'll work.