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that sells, "Yule Put Your Rye Out, Kid" (10% alcohol) around Christmas time each year. I have no idea what it tastes like because I stopped drinking alcohol about 23 years ago. Not because I had a problem with alcohol, but it doesn't mix well with my medications.
I thought that was a clever play on words though. Some of the names they come up with for these craft beers is incredible. 
Some of the names they come up with stretch completely around the can.
I guess coming up with a clever name is part of the salesmanship. When I was young we only had three kinds of beer, and we liked it! 
We're probably in about the same age group.
The big generic craze was just another gimmick for manufacturers to sell substandard food and merchandise to people who were either on a tight budget, or were semi-socially conscious.
I remember the "Beer" you mentioned, and I also remember it tasting more like dishwater. 
Canned "Corn" had pieces of corncob in it, along with who knows what else.
That craze didn't last that long, as Americans are used to at least some quality control.
like getting shot in the butt with a BB gun when you're a kid. Believe me. You'll never clown around with any sort of gun after that.
I bet you never shot another tree ornament either, did you? 
Last edited Tue Dec 7, 2021, 08:59 PM - Edit history (2)
You'll shoot your eye out!
I love this movie. I've had people tell me they hate that movie
until I explain my connection to it, and describe some of the scenes.
The story is based on Hammond, IN.
Jean Shepherd graduated from the same Hammond High School where I graduated.
Jean Shepherd is the movie narrator and he is seen in the
movie telling Ralphie that he's at the end of the line,
the start of the line is way back there.
Higbee's in the movie was Goldblatt's in Hammond.
http://hhs59.com/goldblatts.htm
And yes they had big windows for Christmas Toy displays.
At age 18 I worked in a restaurant. Driving home at night in my 1955 Buick roadmaster, which I bought from a friend for the low, low price of $150, I would listen to his broadcast. He would tell stories, sing songs and play his kazoo.
It only took 15 minutes to make the drive but I would sit in the car and listen until the broadcast was over. It was an hour show. Kinda like the pod casts of today but you had to listen to it then and there.
I had his books. His best known were 'In God We Trust, All Others Pay Cash' & 'Wanda Hickey's Night of Golden Memories: and Other Disasters'. Each chapter was a separate scenario that he would eventually weave together into final piece, much like a patchwork quilt.
The movie was created by combining different chapters from different books and if you enjoy the movie you will love the books.
A few years later I saw him at our local theater where he came and did a live version of his show. He told stories and enthralled the audience for 2 whole hours.
Later that evening, a friend of mine who worked for the local news paper did an interview with him and I had the privilege to sit at the table with my idol and listen. The one thing I remember him saying was he was going to make a movie. He realized the potential of creating a Christmas movie and that it had the chance to keep his legacy alive for years to come. He was right about that.
FLICK LIVES