Welcome to DU! The truly grassroots left-of-center political community where regular people, not algorithms, drive the discussions and set the standards. Join the community: Create a free account Support DU (and get rid of ads!): Become a Star Member Latest Breaking News General Discussion The DU Lounge All Forums Issue Forums Culture Forums Alliance Forums Region Forums Support Forums Help & Search

Siwsan

(26,263 posts)
Tue Sep 27, 2022, 08:18 AM Sep 2022

I've come to realize that commercial jingle writing is a lost art

I usually hit the mute button for all commercials but sometimes I'm not fast enough. I've noticed that just about every product seems to be using 'cover' music from classic rock songs in the commercial. Played at full volume. No creativity.

Thus ends my observation of the day.

9 replies = new reply since forum marked as read
Highlight: NoneDon't highlight anything 5 newestHighlight 5 most recent replies
I've come to realize that commercial jingle writing is a lost art (Original Post) Siwsan Sep 2022 OP
Charlie Harper ran into hard times... MiHale Sep 2022 #1
This brings to mind an anecdote from my distant past. Chainfire Sep 2022 #2
The used car jingles are the worst Blue Owl Sep 2022 #3
My hellscape is Zocdoc. AngryOldDem Sep 2022 #6
Haven't heard that one, thankfully! Blue Owl Sep 2022 #7
I yell and reach for the mute as fast a possible... 3catwoman3 Sep 2022 #9
"Nothing is everything!" Nt XanaDUer2 Sep 2022 #4
Agree. AngryOldDem Sep 2022 #5
It all started when they cut funding for art and music in public schools during the Reagan years. LudwigPastorius Sep 2022 #8

Chainfire

(17,539 posts)
2. This brings to mind an anecdote from my distant past.
Tue Sep 27, 2022, 09:41 AM
Sep 2022

In the late 50s or early 60s, when cigarettes advertised on TV, there was a brand called Tareyton. They had a very catchy tune, related to a decorative band that was on their cigarette filters. The lyrics were, You get that ring, ring, ring, ring, ring-around, new dual filter Tareytons. (a catchy enough tune that I remember it 60+ years later). Ok so that is the background.

My mother, who was a little flaky anyway, had been upgrading our (only) bathroom and in the process she painted it pink, including the toilet seat. My sister, who wasn't aware made use of the toilet before the paint dried. To this day, we sing that tune to her, and it still pisses her off.

Cigarette makers had the best ad writers of the day, and it worked like a champ. Who doesn't remember the Benson and Hedges commercials?

Blue Owl

(50,374 posts)
3. The used car jingles are the worst
Tue Sep 27, 2022, 11:07 AM
Sep 2022

“Kars for Kids” and “We Buy Any Car” jingles are straight from the bowels of hell

AngryOldDem

(14,061 posts)
6. My hellscape is Zocdoc.
Tue Sep 27, 2022, 11:35 AM
Sep 2022

“Get your docs in a row” — plays ad nauseam through some syndicated shows.

Shut the fuck up, already.

3catwoman3

(23,990 posts)
9. I yell and reach for the mute as fast a possible...
Tue Sep 27, 2022, 11:57 PM
Sep 2022

...whenever that Kars For Kids jingle starts up.

It makes me laugh on the assorted threads that show up here from time to time about "least favorite" things that this supremely annoying commercial seems to be pretty well universally hated.

AngryOldDem

(14,061 posts)
5. Agree.
Tue Sep 27, 2022, 11:31 AM
Sep 2022

I hate hearing good songs bastardized like this.

We need Barry Manilow to start wriring jingles again.

🎶Like a good neighbor, State Farm is THERE….🎶

LudwigPastorius

(9,145 posts)
8. It all started when they cut funding for art and music in public schools during the Reagan years.
Tue Sep 27, 2022, 11:45 PM
Sep 2022

The downhill slide has continued unabated. What passes for the current top 40 makes the pop music of the 80s sound like Mozart in comparison.

"Good Old Days Syndrome"? Maybe, but I don't think I'm wrong about the deficit of well crafted melodies in commercial music now.
Latest Discussions»The DU Lounge»I've come to realize that...