Welcome to DU! The truly grassroots left-of-center political community where regular people, not algorithms, drive the discussions and set the standards. Join the community: Create a free account Support DU (and get rid of ads!): Become a Star Member Latest Breaking News General Discussion The DU Lounge All Forums Issue Forums Culture Forums Alliance Forums Region Forums Support Forums Help & Search

TexasTowelie

(112,252 posts)
Mon Aug 27, 2018, 07:10 PM Aug 2018

Hold the Mayo! Florida town is changing its name temporarily

ORLANDO, Fla. (AP) — Mayo, Florida is holding the mayo, at least for a few days.

The mayor of this tiny town of less than 1,500 residents, located where Florida's Panhandle morphs into a peninsula, is announcing Saturday that the city is switching its name to "Miracle Whip." But it's a joke.

The name change started as a secret, tongue-in-cheek marketing proposal for the Kraft Heinz-owned mayonnaise-alternative. Videographers for Miracle Whip on Saturday wanted to capture the shock of residents when they hear that the name of their town is being changed to a corporate brand. Representatives of the condiment planned to spend the next few days filming their jocular efforts to get residents to remove mayonnaise from their homes.

The town's elected officials say they will let residents in on the joke after a few days, but not before street signs and the name on the water tower have been switched out. The town located halfway between Tallahassee and Gainesville is getting between $15,000 and $25,000 for the name change, and the money will be used for city beautification measures.

Read more: https://www.valleymorningstar.com/news/us_news/hold-the-mayo-florida-town-is-changing-its-name-temporarily/article_ea15e9e4-30b5-5b08-8e8f-7f8e12aa59c2.html

6 replies = new reply since forum marked as read
Highlight: NoneDon't highlight anything 5 newestHighlight 5 most recent replies
Hold the Mayo! Florida town is changing its name temporarily (Original Post) TexasTowelie Aug 2018 OP
There is an actual geographic line in the U.S. that divides the part of the country where rzemanfl Aug 2018 #1
Um, Duke's, anyone? Geechie Aug 2018 #2
I thought about mentioning Duke's, but what I read about was just the two brands. n/t rzemanfl Aug 2018 #3
Oh yeah Geechie Aug 2018 #4
I never saw Duke's until we moved to Florida in 1996. n/t rzemanfl Aug 2018 #5
Southerners Geechie Aug 2018 #6

rzemanfl

(29,565 posts)
1. There is an actual geographic line in the U.S. that divides the part of the country where
Mon Aug 27, 2018, 07:17 PM
Aug 2018

Miracle Whip outsells Hellman's Mayonnaise from the part where Hellman's outsells Miracle Whip. Mayo is bigger in the south.

Geechie

(865 posts)
4. Oh yeah
Tue Aug 28, 2018, 03:31 PM
Aug 2018

I’d bet good money that Dukes outsells Hellmans at the Mayo grocery store .. i’ve even been to some small town grocery stores in Florida that don’t have Hellmans, but you better believe they have Dukes! (maybe it’s an anti-satanic thing)

Latest Discussions»Region Forums»Florida»Hold the Mayo! Florida to...