NASA has a mission called ‘OMG.’ Here’s how it got its name.
OMG isn't just popular shorthand for "Oh my God," it's also a NASA mission. Short for Oceans Melting Greenland, the research program is dedicated to looking at the loss of ice around the world's largest island a rapidly changing part of the planet that likely has many climate scientists exclaiming, "Oh, my God!"
But it's far from the only interesting or on-point acronym the space agency has used lately: Consider KaBOOM, or Ka-Band Objects Observation and Monitoring, which tracks things that could crash into the Earth. Or the Near Earth Asteroid Rendezvous, or NEAR, which researches what else an asteroid near our home planet.
So how exactly does NASA come up with these names?
A little history lesson can help us understand the process: At first, there was no single method for picking names, according to NASA chief historian Bill Barry. But in 1961, the agency issued a set of management instructions what we'd now call a policy directive that gave a few basic rules:
Each project name will be a simple euphonic word that will not duplicate or be confused with other NASA or non-NASA project titles. When possible and if appropriate, names will be chosen to reflect NASA's mission. Project names will be serialized when appropriate, thus limiting the number of different names in use at any one time; however, serialization will be used only after successful flight or accomplishment has been achieved.
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https://www.washingtonpost.com/news/the-switch/wp/2015/08/28/nasa-has-a-mission-called-omg-heres-how-it-got-its-name/