We need a simple ad to play all year

[Nancy Waterman]

If you want restrictions on birth control, defunding of education, lower taxes for the rich,
cuts in all social programs including Medicare and Social Security,
Vote Republican;

If you want to invest in infrastructure so we can compete in the 21st Century and create jobs;
If you want to invest in education and research so we can develop 21st Century jobs;
If you want to have a fairer tax system where everyone pays their fair share and the loopholes
are no longer available for the super wealthy to exploit,

Vote Democratic...from the top of the ticket all the way down.

[Tumbulu]

1. happy to recommend as I like the idea

maybe use the image of someone at a phone booth searching for coins in their pocket and compare that to someone using iPhone or something.......

[Moonwalk]

2. I like this idea, too, but....

You're going to have to simplify the list of "if you want" on the "vote Democrat" side. What you've got on the Repuke side is clear enough, but "invest in the infrastructure...." that's exactly the sort of wording that makes the fence-sitting voters tune out the message.

I'm sorry, but it's true, the simpler the message, the more effective. That's why the Repukes keep on winning. They say, "We'll cut taxes and make you rich!" and people vote for them. If we want those same people to vote for us, we need to make the message just as simple. "We'll create jobs--we have created jobs," is what you want to say. Not "we'll invest in an infrastructure..." because the reader will stop reading when they hit that "infrastructure" word, well before they get to the "create jobs" part. So put the "create jobs" part first in the sentence.

Ditto with the other things:
If you want your kids educated at a good school...
If you want tax cuts to be fair...

The simpler, the better. Get's the point across fast, directly and clearly. Don't put in anything that might stop the reader from finishing the sentence or missing the point.

[Nancy Waterman]

7. all good points

Make it simple and clear. My main point was that we have an ad that says if you vote for any GOP you will get this, and if you vote for Democrats you will get that. Make it really clear and point out that people need to vote the whole ticket. That was the point. I do think my wording was probably not as clear as what you suggest and I agree.

[Va Lefty]

3. Something along these lines

paid for by the International Brotherhood of Boilermakers

[progress2k12nbynd]

4. Amen and we should have been saying this for years...

"Crumbling infrastructure" became a popular meme on here and elsewhere after the 2007 MN bridge collapse, but if any of us or our idiotic politicians had been paying attention, it's a snowballing problem that could have been addressed at its roots decades ago. We should have been investing billions in roads, bridges, and utilities all along, but unfortunately we didn't really start talking about it until the bridge collapse put it in a nice little 2-word package that could be marketed.

[saras]

5. you and I live in different universes. I need mass media ads to no longer exist.

The kind of people who are going to vote because an ad tells them something over and over are MUCH more likely to vote republican than democratic, regardless of what the ad says.

[Nah7anyule]

6. Play by the rules or play Buy the rules.

The republicans will defund education so that it can be privatized. etc. thats how they work. they get money for ruling in the interest of the highest paying. etc. in essence they are selling the rulings they make.

[rug]

8. The DNC had a good one a few years ago.