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napoleon_in_rags

(3,992 posts)
11. Hey now, I like Bud Light. You have to look at product too.
Tue May 1, 2012, 03:21 AM
May 2012

If you wake up with a hang over, you can drink it to recover, and then not drink the next day, you avoid the alcoholic trap because its really like half beer and half Perrier. It lets you drink without drinking.

But my point is you have to look at product. The conservative product is a cultural identity: Down home, not exotic or "elite", responsible, traditional values, etc. The cost of this product is a set of policies made by really rich elites who have nothing to do with those values, they use them as a sales pitch to get this large block of people to support them.

The big mistake Dems make is when they try to disassociate from this identity product to define a cultural alternative, instead of focusing on the reality of the bait-and-switch. MSNBC has committed this error, when you see Maddow for instance presented as this urbane cocktail drinking sophisticate, when in reality she is fighting for down home working class people. We should be fighting the illusion.

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