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NRaleighLiberal

(61,290 posts)
12. You may be an exception - here's the point - beer aficianados,
Tue May 1, 2012, 07:09 AM
May 2012

tasters, people who drink beer for flavor - Bud Light often ranks DEAD LAST in tastings. So when a dead last beer is the top seller, you just have to admit advertising works wonders - and think of the zillions they pour into it. My favorite beer is Rogue double chocolate stout. They probably sell more bud light in 10 minutes than Rogue sells of the stout in a year.

My daughters admit to drinking it "because of the way that they make it look like fun in the ads". Friends have agreed to buying this or that because of the effectiveness of the ads. I work in pharma - look at the money they are pouring into ads - all those viagra ads, nexium ads - why? because it works - otherwise they wouldn't be doing it.

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