LOS ANGELES, Oct 12 (Reuters) - Republican Meg Whitman has launched a Chinese-language advertising blitz on television, believed to be the first of its kind in California, reflecting the closeness of the governor's race and her prodigious financial resources.
Whitman's new TV ads in Mandarin and Cantonese follow a major push by the billionaire political novice and former eBay chief executive to court Latino voters through Spanish-language TV, radio, billboards and other media.
Campaign spokesman Darrell Ng said the new spots, declaring that "entrepreneurship, high-tech jobs and education are the keys to our future," began running this week on multiple Chinese-language TV stations in Los Angeles and San Francisco.
"We believe this election is very close, and we'll fight for every vote," Ng told Reuters on Tuesday. He declined to say how much the campaign spent for the ads.
http://www.reuters.com/article/idUSN1221444420101012