And I'm not sure we have hit rock bottom either. Texas voters are apparently comfortable with a one party state - it used to be Democrats and now it's republicans. The republicans have been helped at the ballot box by corporate interests which have financed them heavily.
Not sure when you came to Texas but two years ago the Texas House was almost equally divided between the Ds and the Rs. 76 rs to 74 Ds. Then we had the teabag party wave hit elections of 2010 and we got decimated at the polls. If it had been a normal cycle we might have either gained control or at least held our own. Instead with the incessant drumbeat of the national faux news and right wing radio for the mid-term elections, the real crazies turned out in droves.
So that's how we find ourselves here. We haven't had any national help in Texas for decades. The state Democratic Party is really on its own. It wasn't just Texas lots of states had the same fanatical wave hit them. And some of those northern states actually had national money being spent in their states.
As far as the media coverage - I don't think the Ds are shying away from the cameras - they are trying to get a voice. The media however is not fair - they're pretty much a corporate game now too. They only give "equal" coverage if the issue is controversial and they can make each side fight for entertainment purposes. Otherwise, they cover the issue from the side in power. The side that has the money - money they need for their bottom line.
As for organization this Will Rogers quote is still true today
I am not a member of any organized political party. I am a Democrat. ...
:shrug: