The Wal-Mart Manifesto [View All]

[MSgt213]

The retail giant's CEO says his company pays workers handsomely. He doesn't want you to believe him.
By Timothy Noah
Posted Thursday, Feb. 24, 2005, at 9:14 AM PT

H. Lee Scott Jr., the chief executive officer of Wal-Mart, argued in a speech yesterday in Los Angeles (click here to listen to it) that Wal-Mart is a force for good in the economy. Scott is hardly the first corporate chairman to echo "Engine" Charlie Wilson's claim that what's good for General Motors is good for America. And many independent observers have noted that Wal-Mart's relentless downward pressure on overhead has been a boon to American consumers. (In a recent New Yorker column, James Surowiecki took this further, arguing that the retail economy has become a sort of dictatorship of the consumer, and that Wal-Mart, which earns only pennies on each dollar of sales, is merely doing what it must to stay alive.)

What's fairly new in Scott's speech (a related ad campaign was launched last month) is Wal-Mart's rising on its hind legs to tell the world that it is good to its employees. I'd thought it was a settled matter that Wal-Mart had achieved its miraculously low prices by squeezing its employees. Not so, said Scott:

Wal-Mart's average wage is around $10 an hour, nearly double the federal minimum wage. The truth is that our wages are competitive with comparable retailers in each of the more than 3,500 communities we serve, with one exception—a handful of urban markets with unionized grocery workers. … Few people realize that about 74 percent of Wal-Mart hourly store associates work full-time, compared to 20 to 40 percent at comparable retailers. This means Wal-Mart spends more broadly on health benefits than do most big retailers, whose part-timers are not offered health insurance. You may not be aware that we are one of the few retail firms that offer health benefits to part-timers. Premiums begin at less than $40 a month for an individual and less than $155 per month for a family.

The apparent purpose of the speech was to counter political resistance to the building of Wal-Mart "supercenters" in California. But if Scott saw much danger that Wall Street might believe his rosy picture of labor relations, he wouldn't paint it, because that would create an investor stampede away from Wal-Mart stock. What we have, then, is a unique rhetorical form: Nonsense recited by someone who is relying on most of his listeners to understand that he is spouting nonsense. Wal-Mart took the trouble to send this speech out to writers "who are in a position to influence a lot of others," according to a cover e-mail I received from Mona Williams, Wal-Mart's vice president for corporate communications. I took Williams' email as a plea to expose the dishonesty in Scott's remarks (Stop us before we kill again!) disguised as a plea to give Scott's remarks a fair hearing. I will try to oblige.

Wal-Mart's average wage is around $10 an hour.

http://slate.msn.com/id/2113954/