CNBC to end John McEnroe's show

[RamboLiberal]

http://cbs.marketwatch.com/news/story.asp?guid=%7BE43BA429%2D431D%2D44A5%2DAACC%2D6FCC6CA1CC69%7D&dist=rss&siteid=mktw

The viewer numbers for the show, which had its debut in July, were so low at times that they failed to qualify for Nielsen's ratings reports. It was drawing an average audiences of 75,000 a night, CNBC said.

That's well below an estimated daytime peak around 230,000 when stock markets close. Many daytime viewers in the channel's 86 million U.S. household connections briefly check the channel for index or stock performance, and it is said to have the highest audience income demographics on cable TV.

"McEnroe" failed despite the considerable fame of its host, one of the greatest tennis players of his era. Plus, CNBC was counting on reaching advertisers' coveted audience of young males, who enjoyed McEnroe's reputation for throwing temper tantrums on the tennis court and questioning authority.

The looming cancellation of the show is another sign that CNBC faces an uphill battle to find a meaningful audience in prime time. The network achieved a measure of fame in the TV business by dominating daytime broadcasting of business and finance news.

So when will they cancel that jerk Dennis Miller and his chimp?

[FogerRox]

1. Right after john

was on air america too000hmmm--- couldnt be--nah

[0007]

4. RogerFox what is the world are you trying to say?

[glarius]

2. Agreed about Dennis Miller....hmmm...could the chimp be one of Bush's

brothers?....Could that be what is keeping that show on the air....I wonder....Hmmmmmm?

[tridim]

3. McEnroe is a decent guy, but he sucks as a talk show host

Not surprised at all.

[RamboLiberal]

5. So does Miller and his ratings are also in the toilet

but CNBC continues to carry that embarrassment of a show.

[Bono71]

10. Not defending Miller, but I think Mc had a 0.0 rating share on

a number of occasions.

[papau]

6. CNBC goes dark in Jan - so what is the point?

or is that just a rumor?

:-)

[SoCalDem]

8. CNNfn is the one shutting down..

the ONLY CNN venue that actually showed International coverage on the weekend:(

[RamboLiberal]

9. This article doesn't imply that.

"CNBC is a tremendous asset for the NBC network," said Ken Marlin, president of media investment bank Marlin & Co. in New York. "In fact, the speculation is whether MSNBC will survive or whether it should be folded into CNBC."

[papau]

14. CNNfn appears to be the CNBC that I remembered!

sorry

:-(

[jobycom]

7. Oh darn, and I was planning to get around to watching it one day. nt.

[vol5516]

11. Yeah!

Thank god! McEnroe was awful!

[iconoclastNYC]

12. When will the Left have a FOX news?

The lack of a left-leaning cable news channel shows more than anything that the media has been walled-off from the left wing.

Who doubts that they could triple their audience if they put forth left-wing 'unbalanced' programs?

They should covert CNBC into the Fox News for Wall street and turn MSNBC into the left wing Fox news (only better.)

Doesn't AAR show the potential?

Don't these CEO's have a fiduciary duty to thier shareholders. Does this not trump their desire to carry water for the RNC?

[LSparkle]

15. What about Al Gore's network?

I've heard it's supposed to be more "educational" (maybe a new version of PBS) -- he ought to junk those plans and just go rabid leftwing. It'd give him a place to air those great speeches he was giving toward the end of the campaign!

[chuckrocks]

13. sux

guess i'm part of the 0.0? he does a good job i think. i mean when he's got the right guests. i could do without the playmates, but when he's on issues its good stuff. i'll never forget ann the mann's cameo. john limply held up her book (sideways)and when the break was over, she had walked out. the guy on after her was like, "she needs to eat." so i guess me and the other guy will miss it.