http://www.businessweek.com/magazine/content/04_29/b3892061_mz011.htmThe instant reviews are in. Voters have given Democratic Presidential candidate John Kerry high marks for picking charismatic first-term North Carolina Senator John Edwards as his running mate. In a matter of hours, a dead-even contest was transformed into a
49% to 41% Kerry lead over President Bush, according to a July 6 NBC News Poll.
The veep bump is welcome news to Democrats who have been frustrated for months at their plodding standard-bearer's inability to pull ahead of a struggling incumbent. Kerry now is in a strong position against a sitting President as the July 26-29 Democratic National Convention nears. Most Americans tell pollsters that Bush doesn't deserve a second term amid the violence of a troubled Iraq occupation and the pocketbook pain of an uneven economic recovery. Kerry's military record has helped insulate him from the traditional GOP "weak on defense" assault. And he has raised far more money than any Democrat before him, turning what once looked like a 3- to-1 GOP cash advantage into something closer to a more manageable 2-to-1 difference -- or perhaps even a draw, if union expenditures and liberal "527" groups are taken into account.
Perhaps most important, Kerry has made deep inroads with the swing voters who will determine what is shaping up to be another close election. A July 1-3 American Research Group Inc. poll showed Kerry leading Bush among independents,
50% to 39%, with 4% going to Ralph Nader. While Kerry may yet bear down further on this bloc, just 4 in 10 independents believe Bush is doing a good job.
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