Very interesting article from the New York Observer:
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For some, including the White House, the Drudge Report is still an online media powerhouse. The Drudge Report is No. 115 in Quantcast’s list of most popular sites, ranking higher than washingtonpost.com, nypost.com and politico.com. That’s 1.1 million visitors every day, each of whom refresh the page about 15 times in a 24-hour period, according to Quantcast.
But, contrary to what some might think, fewer and fewer of those visitors seem to be the journalists that were once so captivated by Matt Drudge—not to mention his vaguely terror-inducing headlines, taste for the obscure and occasionally spinning siren light. Is it because of increased competition online? Fewer scoops? Or simple Drudge fatigue?
Has Matt Drudge lost his edge?
“Obviously, when Drudge started in the ’90s, he was a kind of phenomenon,” said Peter Baker, who was the Washington Post’s White House correspondent during the Clinton years. “He invented this whole new way of getting information out there, and he changed the landscape of what the mainstream media did. Everyone was on Drudge, checking him every day.”
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Lots more at:
http://www.observer.com/2009/media/are-days-drudge-overincluding unflattering comparison of drudge with sites like Huffington Post and Talking Points Memo