by filing a formal petition to deny a station’s license renewal a month before the renewal date. Broadcast licenses come up for renewal every eight years.
Here's a bit about it from the community media workshop:
"Back in the mid-sixties, the United Church of Christ successfully challenged the license renewal of WLBT-TV in Jackson, MS. The
station had aired the opinions of segregationists without also airing the views of civil rights advocates, refusing even to meet with community members about the issue. Since then, the Federal Communications Commission has made it easier for broadcasters to evade challenges.
One of the biggest obstacles for activists is the “market-wide” standard, created during the Reagan administration. This rule says that it's okay for a particular station to fall down on their public interest obligations, as long as other stations in the community have met theirs."
(Note- this is one of many rules passed by Mark Fowler, the corrupt FCC chairman during the 80's. A Kerry FCC could
easily change it.)
"Many feel that broadcast media are failing across the board in their coverage of elections. This may be the most productive avenue for pursuing license challenges, in light of the “market wide” standard. Citizen Advocacy Center, in west suburban Elmhurst, is one group considering a license challenge project.
Terry Pastika, executive director, notes that they have surveyed local
legislators on their feelings about the media; had three public forums on the subject of broadcasters meeting the public interest; and
plan to produce a cable access show on the subject. In the meantime, they feature a Media Take Action packet on their website
www.citizenadvocacycenter.org with a number of suggestions for taking action on this issue."
More on this
here.
If anyone is interested in challenging a license (or threatening to challenge one) the FCC has a database showing which licenses are up for renewal and when. You can access it here:
http://www.vilimpoc.org/research/fcc-challenge/