By Devilstower
Wed Apr 11, 2007 at 08:13:05 PM PDT
They say that more than half of all marriages end in divorce. Apparently, that applies to corporate marriages as well. It was only a bit over eight years ago that German auto giant Daimler-Benz merged with "Big Three" American maker Chrysler to form DaimlerChrysler.
At the time, there were great predictions of corporate synergy: the engineering of a Mercedes, the economy of Chrysler. But almost from day one this "merger of equals" looked more like a takeover than a merger -- a lot more Daimler, a lot less Chrysler -- and the promised gains failed to materialize on either side of the Atlantic. After reaching the conclusion that it had little interest in sullying the Mercedes brand by associating with economy cars, DC announced last week (after months of speculation) that they were going to put their American brands on the sales block. Not only that, the selling price is expected to be only a fraction of what was paid for Chrysler in the heady days of courtship.
Potential buyers for the struggling automaker have included everyone from investment groups who could take the company private, to General Motors using the Chrysler - Dodge - Jeep brands as a way to extend their own reach and keep their first place position ahead of a surging Toyota.
But Michigan Live columnist Rick Hagland has a
http://www.mlive.com/business/statewide/rick_haglund/index.ssf?/base/business-0/1176243004147020.xml&coll=1">more interesting idea: why doesn't Al Gore buy Chrysler? And if this sounds like a joke, Hagland has a point.
You can stop laughing now. Al isn't just your typical former U.S vice president, best-selling author, Oscar winner for his movie, "An Inconvenient Truth," and 2007 Nobel Peace Prize nominee.
He's also chairman of Generation Management LLC, a private equity firm whose managing partner is former Goldman Sachs executive David Blood. The firm, with offices in Washington, D.C., and London, is known in financial circles as "Blood and Gore."
With the recent ruling that greenhouse gases can be regulated, and even
http://marketplace.publicradio.org/shows/2007/04/11/PM200704111.html">ConocoPhillips coming out in support of mandatory caps on greenhouse gases, the market is ripe for the kind of car that the "Big Two" have been reluctant to provide.
It's time for him to stop relying on the bully pulpit and the big screen, and put some skin in the game. He should buy Chrysler, which parent DaimlerChrysler put up for sale in February, and make it the greenest automaker on the planet.
Dump Chrysler's gasoline-fueled internal combustion engines altogether and replace them with fuel cells, electric motors and engines that run on biofuels, such as ethanol and biodiesel.
I have to admit, I like this idea. A lot.
It wasn't so long ago that Chrysler had to call on the nation for a bail out. It would seem only fair if they -- with Gore's leadership -- could turn around and save the rest of us.
link:
http://www.dailykos.com/storyonly/2007/4/11/182322/290
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*** - As much as I like this idea too, I'd still rather see him sitting in the WH. With a Dem controlled Congress, they can put the economic incentives in place that would allow all the car companies to go green. Or failing that, just go....
~DeSwiss