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How effective is the Cuddly Puppies ad?

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The Velveteen Ocelot Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:01 AM
Original message
How effective is the Cuddly Puppies ad?
Are they going to keep running it now that everybody's been mocking it? Any reports, comments?
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undercover_brother Donating Member (296 posts) Send PM | Profile | Ignore Sun Oct-24-04 10:16 AM
Response to Original message
1. Bring on the PUPPIES!!!
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StopThief Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:20 AM
Response to Original message
2. Focus groups say. . . .
it is very effective.
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The Velveteen Ocelot Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:27 AM
Response to Reply #2
3. Focus groups of deer?
Or do the focus groups say it's effective at making little kids say "Aww! Doggies!"
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Scoopie Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:30 AM
Response to Reply #3
4. If this is the wolves ad
then it did exactly that.

My 5-year-old thought the pretty silver doggies were nice.

:D
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Gaffey Duck Donating Member (274 posts) Send PM | Profile | Ignore Sun Oct-24-04 10:30 AM
Response to Reply #2
5. Focus groups suck...
Jack Layton followed the advice of focus groups in our last election and ran ads centred around vague platitudes as opposed to real content.

Lamentably, the NDP finished about 3 - 4 points lower than polls are saying (and that converts to a hell of a lot of seats in Canada. We probably could have taken 30 - 35 instead of 19 had we performed as well as thepolls suggested).
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underpants Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:32 AM
Response to Reply #2
6. Focus groups? W doesn't pay attention to those OR polls
What's funny about this is that the media repeats that as part of their story on the ads (free ad time by the way). Apparently Rove is using them to tell people how effective this ad is and basically telling them what to think of the ad.

Well everyone else seems to think they are effective I don't want to be different than everyone else so I am going to think the same thing.

:eyes:
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underpants Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:34 AM
Response to Original message
7. I have to say that W appearing at the end might confuse some/many
Yes the ad mentions the LIE about the $6Billion cut (actually it was $1.5 B OVER 5 years) but the visual is what sells this. They are using the old Atwater rule about image over substance but I wouldn't be surprised if many viewers think it is about W showing weakness and not making us safer.
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Cocoa Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:40 AM
Response to Original message
8. great question about whether they'll keep running it
my guess is that they'll quietly pull them, cut their losses.

The whores will then fail to jump on this dramatic turn, fail to ask why the Bush campaign is pulling its "secret weapon" ad, which did SO WELL in focus groups. They'll just let it go quietly...

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Lorien Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Oct-24-04 10:42 AM
Response to Original message
9. Even RW rednecks love wolves
Edited on Sun Oct-24-04 10:47 AM by Jen6
An aquintance of mine has a wolfdog (2/3 Timber wolf, 1/3 malamute) that he walks at the park near my home. When people-kids, seniors, rednecks, upper class- see Nakoma they almost always come over and say "Oh what a beautiful wolf! Can I pet her"? I've even seen little four year old girls charge towards Nakoma, arms streched out wide, squeeling "Wolfie! Wolfie! Wolfie!" (fortunately, Nakoma-a huge animal-is very tolerant and well behaved.).I think with all the nature programming out there, most people now have a better understanding of the gentle and family oriented wolf. The ad seems like a 19th century throwback, imo.


Nakoma
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