Study: Terror warnings up approval ratings
By WILLIAM KATES, Associated Press Writer
Last Updated: October 26, 2004, 02:42:00 PM PDT
SYRACUSE, N.Y. (AP) - When the government issues a terror warning, the president's approval rating increases an average of nearly three points, a Cornell University sociologist says.
"The social theories predict it, and anecdotally we know it to be true. Now we have statistical science to confirm it," said Robb Willer, assistant director of Cornell's Sociology and Small Groups Laboratory.
On average, a terror warning prompted a 2.75 point increase in President George Bush's approval rating the following week, said Willer, who published his study in Current Research in Social Psychology, a peer-reviewed online journal.
Robert Greene, a professor of history and communication at Cazenovia College, said he did not doubt the correlation, but considered the small increase barely noteworthy.
"And I would think any benefit would be very temporary. Americans like crises to be solved," said Greene.
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