Democrats ratchet up message of electability
By THOMAS BEAUMONT and JASON CLAYWORTH • REGISTER STAFF WRITERS • December 23, 2007
For the past 11 months, Democratic caucusgoers in Iowa have heard two words - "change" and "experience" - over and over. For the next 11 days, they will hear this one the most: "electability." Hillary Clinton, Barack Obama and John Edwards are trying to break out of a three-way battle for the lead as they barrel toward Iowa's Jan. 3 caucuses by stressing what they argue are general-election strengths that make them uniquely able to win next year. Clinton's electability argument relies on a perception that she is the most experienced; questions about Obama's readiness; and her potential to be the nation's first female president. Obama, like Edwards, says he is the most electable because he represents a starker change. The two are trying to present themselves as more electable than Clinton, whom many Democrats admire but also see as a rallying figure for Republicans.
The leading Democratic candidates' emphasis on strategic instead of policy distinctions in their closing arguments to caucusgoers recognizes what many activists in the leadoff nominating state agree is a strong field of candidates who generally align on key issues. It's also a sign that the candidates are tapped into Iowa Democrats' intense focus on nominating a general-election winner, after trying and failing in successive campaigns, observers say....
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As Obama has edged ahead in some Iowa polls, Clinton has stepped up her claim that she can survive Republican attacks, framing her well-known public trials over the past 16 years as proof she has been more thoroughly examined than Obama. "When Republicans come out full-throttle, it is always difficult for someone who's not been through this before even to imagine what the incoming fire is like," Clinton said in a Des Moines Register interview. "So, one thing you know about me is I've been on the receiving end for a long time. You're going to be able to count on me to withstand whatever comes at me." Obama says that among his chief electability points is that he would not automatically have the Republicans rallied against him the way he argues Clinton would against her. "My campaign is premised on a different idea, and that is that we can stay true to our progressive ideals, but reach out to Republicans and independents and after the election form a working majority for change," Obama told the Register last week. "And I don't think that there's anybody out there who can do that better than I can."...
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Edwards says his Southern roots and message of economic fairness would appeal to voters in states that have voted Republican in the past two elections. "We all know that Democratic presidential candidates need to lead in those places to be successful nationally and state-by-state in the Electoral College. I can do that," Edwards told reporters in Des Moines last week. "I'm the only one who's actually won in a red state."
All the candidates point to recent polls showing them receiving more support than the Republican candidates in hypothetical general election matchups, which scholars say have little meaning....
http://www.desmoinesregister.com/apps/pbcs.dll/article?AID=/20071223/NEWS/712230332/-1/caucus