We
do need to keep it simple
http://www.cbsnews.com/stories/2006/01/24/opinion/meyer/main1232201.shtmlI think the Democrats should shelve all the fancy thinking about how they need to develop a new "values vocabulary," reframe old issues in news terms, learn how to use God-talk, be more daddy and less mommy, capitalize on the Abramoff scandals or become the post-Katrina party of "competent government."
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The 2006 GOP/Rove platform can easily be put on an index card, if not a Post-it note. It reads something like this: we are at war against foreign terrorists who want to kill you and your society and we'll do what it takes to stop it and the Democrats won't; we will cut your taxes and give you money and Democrats won't. Every Republican candidate in the country can spit that one out
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The controversy over domestic surveillance without warrants illustrates the efficient, black and white clarity of the Rovian message. Rove said, "Let me be as clear as I can: President Bush believes if al Qaeda is calling somebody in America, it is in our national security interest to know who they're calling and why. Some important Democrats clearly disagree."
Please draft a two sentence response that will work in a TV ad; my guess is it will sound as convoluted as John Kerry explaining why his vote for war was a vote against war.
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The Republican soundbite hasn't changed since September, 2001; the Democrats have a new mantra with every news cycle. The Republicans have more dollars than the Democrats. Those are facts. My advice to Democrats is simple: face the facts. I think we do need to keep it simple. My Dad always said, in preparing a speech: "Tell 'em what you're going to tell 'em. Tell 'em. Tell 'em what you told 'em."
We need a few well-crafted remarks. Screw the nuance. We do not need not to tell the American people what a mess they're in. They either see that by now, or they never will. We need to tell them
how we're going to get them out of it. In a few, short, sentences.
OK, I'm no political genius. That's what the politicians and consultants get paid for. But here's my response to the comment Rove made. "Democrats will protect your rights as required by the Constitution. Some Republicans may disagree."
I'd like to see some other responses to the Repuke talking points. I do not know how much time I'll have today to read or respond, but I'll try to do so this evening.