MSNBC Has Double-Digit Viewership Gains In Oct...Olbermann Up 67%...
Eat The Press | November 2, 2006 12:57 PM
Via TVNewser, we saw today that the Hollywood Reporter is, well, reporting that MSNBC has enjoyed double-digit gains in viewership for the month of October. "Countdown" with Keith Olbermann is up 67% (61% in the 25-54 demo) compared with October 2005; THR notes that Bill O'Reilly still clobbers with 2.1 million viewers, but that it beat out CNN's Paula Zahn in the demo and came close in viewership. "Scarborough Country"* is up 13% and "Hardball" up 27% in the demo, and Don Imus is also doing well in the AM slot. MSNBC GM Dan Abrams attributes the rise to the cabler having "found its voice" but is cautious: "We still have a ways to go. One month does not make ratings success, but this is certainly the right direction." This may have something to do with the fact that Fox News leads the pack...for the 250th straight week.
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http://www.huffingtonpost.com/eat-the-press/2006/11/01/msnbc-enjoys-rating-spike_e_33027.htmlLooks like Scarborough and Tweety are gaining by holding onto Keiths's
coat tails. I'm so proud of Keith.