http://www.rachelandthecity.com/2004/11/scenestars_mention_in_wsj.phpNovember 12, 2004
Scenestars Mention In WSJ
Yesterday I was woken up by a call from a reporter from the Wall Street Journal. He was doing a story on Project D.U. and wanted to interview me about my involvement in the project. I was excited to talk to him about SBC and Scenestars. Then I woke up this morning and read the story. It seems with every interview I've done, they take the lamest sentence I utter and stick it at the end of the story. At least they linked our site in the sidebar.
If you wanna read the article and don't want to register, make the jump.
SBC Attempts to Craft a Hip Image
By BRIAN STEINBERG
Staff Reporter of THE WALL STREET JOURNAL
November 12, 2004; Page B6
Telecommunications giant SBC Communications is trying to shake off its old-school image as a dowdy provider of phone service by tapping into the new-frontier power of Weblogs.
The company in September quietly launched a Weblog portal located at www.projectdu.com and known as "Project D.U." -- the initials stand for "Digital Universe." Surfers are greeted by links to such categories as "music" and "entertainment," which in turn lead people to about 30 Weblogs, those quirky but burgeoning Web-based diaries of commentary and opinion, also known as blogs. Project D.U. carries a reminder that it is "presented by SBC."
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Write to Brian Steinberg at brian.steinberg@wsj.com
Posted by Rachel at November 12, 2004 10:11 AM