This story from NYT is a good example of how increased costs occur. My question is - is it intentional? In the state I practiced, the company which got the bid to supply Medicaid drugs was run by the biggest contributor to a former governor's campaign. Surely no one thinks that was an accident? Then said firm initiated rules whereby they sold higher-priced brand-name meds in preference to cheaper generics - in my specialty this was almost universal.
http://www.nytimes.com/2009/10/02/business/02avastin.html?hpw For several years, eye doctors have been using Avastin off-label as a treatment for retinal diseases, particularly age-related macular degeneration, the leading cause of blindness in the elderly.
Avastin is similar in its mechanism of action to Lucentis, a drug approved to treat macular degeneration. Both drugs are made by Genentech, a subsidiary of Roche.
But Lucentis costs about $2,000 per injection — with an injection needed as often as every month. Although Avastin can cost thousands of dollars a month as a cancer treatment, when used in the tiny portions required for eye-disease injections, it costs only about $30 to $50 per shot.
(snip)
But Medicare has now introduced a special reimbursement code just for the smaller doses of Avastin. And starting Thursday, the reimbursement of Avastin dropped to about $7.20 for the dose typically used in the eye.
What this means is doctors can either lose money using the much cheaper drug, or waste taxpayer money but make a profit by using the much more expensive drug. And there can be no argument about off-label use as a factor - after all, Medicare introduced a new reimbursement code. They did not STOP reimbursement.
This is no different from patients who request much more expensive drugs (usually after TV ads) and when confronted with the watse, reply "I don't care, my insurance covers it." Very few change their request even when told that increased costs will lead to higher insurance payments.
I've been thinking about writing a guide for patients about how to avoid this. Anyone thin kit would be helpful in the HC reform thingie?