Here is one of the best pieces of investigative journalism I've read in a while that lays out Roger Aile's ongoing efforts to essentially hand pick the GOP presidential contender. Indeed, it is no coincidence that Roger Ailes has decided to push a more dull Republican presidential candidate like Pawlenty or Romney, thus he is throwing former Tea Party favorites Palin and Gingrich under the bus.
http://nymag.com/news/media/roger-ailes-fox-news-2011-5/
Ailes is the most successful executive in television by a wide margin, and he has been so for more than a decade. He is also, in a sense, the head of the Republican Party, having employed five prospective presidential candidates and done perhaps more than anyone to alter the balance of power in the national media in favor of the Republicans. “Because of his political work”—Ailes was a media strategist for Nixon, Reagan, and George H. W. Bush—“he understood there was an audience,” Ed Rollins, the veteran GOP consultant, told me. “He knew there were a couple million conservatives who were a potential audience, and he built Fox to reach them.”
For most of his tenure, the roles of network chief and GOP kingmaker have been in perfect synergy. Ailes’s network has dominated the cable news race for most of the past decade, and for much of that time, Fox News attracted more viewers than CNN and MSNBC combined. Throughout the George W. Bush years, the network’s patriotic cheerleading helped to marginalize the Democrats. And President Obama—he of the terrorist fist bump and uncertain ancestry and socialist leanings—turned out to be just as good for ratings, while galvanizing a conservative army that crushed the Democrats in the 2010 midterms. This double-barreled success is a testament to Ailes’s ferocious competitive streak. “Roger just likes to win,” former McCain adviser and longtime Ailes friend Charlie Black told me. “He’s very competitive in any game he’s in.”
So it must have been disturbing to Ailes when the wheels started to come off Fox’s presidential-circus caravan. (Coincidentally or not, this happened more or less when Donald Trump jumped on: “They like me on the network,” Trump told me. “I get ratings.”) The problem wasn’t that ratings had been slipping that much—Beck’s show declined by 30 percent from record highs, but the ratings were still nearly double those from before he joined the network. It was that, with an actual presidential election on the horizon, the Fox candidates’ poll numbers remain dismally low (Sarah Palin is polling 12 percent; Newt Gingrich and Rick Santorum, 10 percent and 2 percent, respectively). Ailes’s candidates-in-waiting were coming up small. And, for all his programming genius, he was more interested in a real narrative than a television narrative—he wanted to elect a president. All he had to do was watch Fox’s May 5 debate in South Carolina to see what a mess the field was—a mess partly created by the loudmouths he’d given airtime to and a tea party he’d nurtured. And, not incidentally, a strong Republican candidate would be good for his business, too. A few months ago, Ailes called Chris Christie and encouraged him to jump into the race. Last summer, he’d invited Christie to dinner at his upstate compound along with Rush Limbaugh, and like much of the GOP Establishment, he fell hard for Christie, who nevertheless politely turned down Ailes’s calls to run. Ailes had also hoped that David Petraeus would run for president, but Petraeus too has decided to sit this election out, choosing to stay on the counterterrorism front lines as the head of Barack Obama’s CIA. The truth is, for all the antics that often appear on his network, there is a seriousness that underlies Ailes’s own politics. He still speaks almost daily with George H. W. Bush, one of the GOP’s last great moderates, and a war hero, which especially impresses Ailes.
All the 2012 candidates know that Ailes is a crucial constituency. “You can’t run for the Republican nomination without talking to Roger,” one GOPer told me. “Every single candidate has consulted with Roger.” But he hasn’t found any of them, including the adults in the room—Jon Huntsman, Mitch Daniels, Mitt Romney—compelling. “He finds flaws in every one,” says a person familiar with his thinking.