It's 10.05pm on a rainy Tuesday night in the MSNBC studio in the now famous New York address, 30 Rock, and Rachel Maddow – one of the highest profile news anchors in America and certainly one of the most popular with liberal viewers – has just finished another edition of her nightly eponymous prime-time show.
Instead of regurgitating the pervasive but ultimately low-impact tales that make up the menu of so much TV news coverage in America (Donald Trump, Tea Partyists, etc etc), Maddow focused on stories that both affect people and require hard-nosed reporting, such as how the Republican party is trying to make it harder for people to register to vote in the upcoming election, and why (hint: 68% of first time voters in the last election voted for Barack Obama.)
She presented it all with her usual mix of intelligence, empathy and arch humour, and while she might have been missing the helmet of blond hair and rictus smile – uniform for most American female newscasters – she was wearing the de rigueur tailored jacket.
However, Maddow is an anchor who is, she says later, spitting out the newly learned word, "definitely not an 'autocutie'". And if there were any doubt, when she stands up from her desk, she reveals that the jacket is worn, not with a pencil skirt, but a pair of jeans and cumbersome black and red trainers. "And not just jeans – ugly jeans!" Maddow laughs, proudly, and then swiftly swaps that regulation jacket for a grey sweatshirt.
http://www.guardian.co.uk/media/2011/apr/25/rachel-maddow-us-news-anchor