Powerful change: QUT (Queensland University of Technology) profiles todays solar consumer
https://www.qut.edu.au/about/news/news?news-id=113898[font face=Serif][font size=5]Powerful change: QUT profiles todays solar consumer[/font]
02 February 2017
[font size=3]People with higher incomes and better education no longer dominate demand for the domestic solar market in Queensland with a new QUT study revealing the highest uptake in solar PV systems comes from families on medium to lower incomes.
Over the past decade the profile of Queenslanders acquiring solar PV has changed significantly based on a study by QUT Dr Jeff Sommerfeld investigating the factors influencing solar PV uptake.
Dr Sommerfeld, from QUT's Creative Industries Faculty School of Design, said the study had knocked on the head any notion that solar PV was reserved for high-income, inner city, green voters.
In fact, the highest uptake of solar PV systems is coming from families, those on low-incomes and with homes of three bedrooms or more, Dr Sommerfeld said.
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http://dx.doi.org/10.1016/j.rser.2016.09.009