Jon Stewart’s ‘Daily Show’ Goes Nuclear With Power-Industry Ads

[bluecoat_fan]

The Nuclear Energy Institute, representing companies including Entergy Corp. (ETR) and Southern Co. (SO), will use the Emmy- award winning Comedy Central show starting today for an advertising campaign showing the value of atomic power a year after the triple meltdown at Japan’s Fukushima Dai-Ichi plant.

The industry wants “to reach some of the younger audience that are helping to shape policy,” Scott Peterson, the Washington-based industry group’s senior vice president for communications, told reporters on a conference call yesterday

...
http://www.bloomberg.com/news/2012-03-20/jon-stewart-s-daily-show-goes-nuclear-with-power-industry-ads.html

[qb]

1. I wonder if they will insist on manipulating the content of Stewart's show.

[EC]

2. Oh, well

Jon's on reruns this week. So they wasted a weeks advertising $$'s at least.