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Reply #21: Yes, many people enjoy it. [View All]

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TopesJunkie Donating Member (979 posts) Send PM | Profile | Ignore Thu Oct-23-03 12:38 PM
Response to Reply #20
21. Yes, many people enjoy it.
However, the power of marketing is strong, and television and advertisers know full well where to put their marketing dollars for the long haul. Football's popularity is not simply based on people enjoying the sport, it is also largely based on how well it has been marketed to the public. And it has been marketed very well, very hard, and with very good reason. It does possess the most opportunities for advertising, while actually taking up the least amount of air time for actual play. (This despite the fact that advertising has pushed NFL games to 3 1/2 and even 4 hours more and more regularly.)
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