Drug companies spend nearly double on marketing compared with research: study

[sorrywrongemail]

http://canadianpress.google.com/article/ALeqM5gZnWB_b33DySVzhz2Pv82zF1cBxA

Drug companies spend nearly double on marketing compared with research: study

22 hours ago

OTTAWA - Drug companies spend almost twice as much on marketing and promoting their products than on research and development, says a new study.

In their analysis of data from two market research companies, Marc-Andre Gagnon and Joel Lexchin of Toronto's York University found that American drug companies spent US$57.5 billion on promotional activities in 2004.


=======================

I read the other article on DU on this study about how drug companies are giving out free samples to the wealthy, but I think this is another important angle.