Reply #1: Sad, but inevitable... [View All]

[regnaD kciN]

However much we once treasured Polaroid, its sole reason for existence was that people could take a photo and have it instantly available rather than having to wait until the film was developed. Once digital became the norm, that reason was no longer meaningful. And, since Polaroids were limited-capability, low quality film (a necessary trade-off for instant gratification), they couldn't even try to hook on to the "film is higher quality than digital" argument that some in the 35mm, medium-format, and 4x5 worlds still use.

It may seem like a jolt to have such a famous company bring its most-known product to an end, but imagine how much more of a shock it will be when (notice I did not say "if") Kodak stops producing film.