Reply #4: Robo-Calls happen b/c they work....... [View All]

[GumboYaYa]

in some cases. That's at least the conventional wisdom.

In the last campaign I worked with, we had two candidates start robo-calls the weekend before the election. My candidate was being bashed from both sides.

We made the decision not to go negative and released a press release saying that we would not be doing the same things our competitors were doing. You could feel the previously tight race shift when we did that. My candidate won by double digit numbers.

Maybe the Dems need to come out and talk about hope and unity instead of fear and divisiveness today. People are craving that message.